In this article, by Michael D Lemonick, he talked about the Top 10 Myths about Sustainability, I'll be talking about my top few from his list.
One of the interesting ones on the list was Number 5
Sustainability is expensive.
Sustainability can indeed be expensive, but usually in the long run, it ends up being more profitable and makes up for the losses when transitioning to the Sustainability stages. Money spent on sustainability is usually money well spent as it will make living sustainable a whole lot easier.
His number 2 Myth was that Sustainability was all about the environment
He explains that being sustainable doesn't just mean saving the environment. It was originally intended to be used as a term to help poorer countries become more like the richer ones in the way they lived. It's not just for the environment, but for how we live.
Another one was that living sustainable will lower the quality of our lives
Just because we're living with less resources, doesn't mean we can't change the way we use them. That can result in better more efficient products and more breakthroughs because of how lower resources make us use our creativity.